Brand Manager - North Dublin - 40k Salary
Our client is based on Dublin’s north side and they are now looking to recruit a Brand manager for their busy fmcg pharma products. These products are sold mainly in chemists and some retail outlets. The salary on offer is mid 40k’s.
Role
· To develop and deliver the annual brand plans in Ireland. Managing all above and below the line spend.
· To develop a wider understanding of consumer and market insights to stretch the thinking and develop opportunities for the portfolio
· To liaise and assist Brand Managers ( UK) on various projects from the brand portfolio
Key Responsibilities
§ Day to day management of the brands
§ Development of brand plans
§ Project management
§ Work with PR/Advertising agencies to develop and execute plans
§ Recommend media
§ Develop brand promotional material
§ Analyse sales data
§ Work with sales to develop relationships with retailers
§ Develop consumer understanding of the key life stages.
§ Establish training requirements and develop training materials
§ Recommend and implement means of measuring the market
§ Evaluate effectiveness of brand strategy and tactics, recommend changes
.
PERSON SPECIFICATION
Excellent project management skills
§ Uses appropriate management tools to ensure projects meet their objectives.
§ Motivates project teams and ensures that work progresses according to plan.
Market focussed
§ Identifies internal and external customers and their requirements.
§ Builds relationships with internal and external customers.
Develops self professionally
§ Seeks feedback
§ Actively achieves own personal/professional development plan
Skills and profile
§ Commercial experience from FMCG or pharmaceuticals
§ market/consumer research literate
§ a doer/implementer
Call ELaine on 2557377 today

